Distributor & Country Partners
Country and regional partnership, on written terms.
For businesses able to manage regional coverage, import, stock and channel development. Each partnership is shaped through a commercial and operational review, then confirmed in writing.
How territory actually works
Applying for a country does not reserve it. Territory, opening order, annual target and discount conditions are determined per market and confirmed in writing.
Exclusivity, where it is granted at all, comes only through a separate agreement carrying minimum performance obligations, a periodic review and termination terms. It never arises automatically from an application or a first order.
On resale pricing
We provide a recommended retail price to distributors. We do not operate a binding resale price policy without legal approval, because of EU competition law.
What we provide
- Collection access including Master 60 project depth.
- Sample books, swatch programme and display material.
- Product, use class and care training.
- Technical documentation and Performance Passports.
- Approved brand materials and usage rules.
- A named commercial contact and defined support process.
What we expect
- Real import, stock and delivery capability in the territory.
- A trained sales team that can explain the product and its limits.
- Channel discipline, including no unauthorised marketplaces.
- Regular pipeline, sales, stock and market feedback.
Assessment criteria
What we look at, published in advance.
Opening order, annual target, discount and territory conditions are set per market. Publishing the criteria is not the same as publishing the terms.
| Criterion | What we expect |
|---|---|
| Brand fit | A premium environment, the right customers and the NEFFERTINI presentation standard. |
| Market reach | A defined city or country scope and a real customer network. |
| Commercial plan | Opening order, annual target, reorder and sell-through approach. |
| Sample investment | Sample library, display, training and active selling discipline. |
| Operations | Import, stock, delivery, after-sales and local compliance capability. |
| Team | Trained sales or project staff who can explain the product. |
| Channel discipline | No unauthorised marketplaces, no uncontrolled discounting, no erosion of the brand standard. |
| Reporting | Pipeline, sales, stock and market feedback shared. |
Application review
A clear process, with a person at every decision.
We acknowledge each application, verify the essential business details and review the commercial fit. Qualified applicants then move to samples, a conversation or written terms, depending on the relationship.